Real estate firm Optiven Group has launched a month-long campaign aimed at making property ownership more accessible, allowing investors to secure plots with a minimum deposit of Sh50,000.
The campaign, dubbed #FungaPlotNaChwani, runs from April 23, 2026 to May 31, 2026, and targets both first-time buyers and existing investors seeking flexible entry into land ownership.
According to the company, the initiative is designed to lower the upfront cost barrier that often prevents many Kenyans from investing in real estate, enabling customers to book their preferred plots and complete payment through structured installment plans.
Optiven Group CEO George Wachiuri said the campaign reflects the company’s commitment to widening access to property investment.
“This initiative is designed to make land ownership more accessible by lowering the entry barrier for more Kenyans. The Sh50,000 deposit allows investors to secure their preferred plots and begin their journey towards full ownership through flexible payment plans,” he said.
Optiven’s property portfolio under the campaign spans multiple locations including Thika, Kitengela, Kitale, Konza, Naro Moru, Nakuru, Ngong, Kajiado, Malindi and Vipingo. The developments vary in value addition, ranging from one-star to five-star projects targeting different investor segments.
The firm, which has been in the real estate sector for 27 years, says it has delivered more than 70 projects across the country and facilitated title deed issuance to over 30,000 investors.
It also highlights flexible installment plans, after-sales support, and partnerships with financial institutions offering financing options for customers seeking to purchase and develop land.
The company says the campaign is part of its broader strategy to promote affordable land ownership and support wealth creation among Kenyan households.
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- Email: info@optiven.co.ke
